Characteristics of Women Web Entrepreneurs

Working in the Uncharted Technology Frontier: Characteristics of women Web Entrepreneurs.  (The Journal of Business & Psychology, Fall2006, Vol. 21 Issue 1, p127-147)

The article explores the characteristics of women who have chosen the internet as their main means of business through the analysis of  data from surveys of women entrepreneurs.    The dramatic increase in women entrepreneurs overs the past two decades has lead researchers to study the psychological and financial motivations behind female entrepreneurship.

Topic:  Should the new administration offer incentives for investing in women-owned businesses?

Category:  Academic Research

What is it? An article accessed online from The Journal of Business & Psychology

Publication Information: The Journal of Business & Psychology, Fall2006, Vol. 21 Issue 1, p127-147,  ISSN: 08893268, Accession number: 22081538

Authors:  LaRae Jome, Mary Donahue and Laura Siegel

Location:  Accessed through the Academic Search Premier Database.  Article abstract and purchase information is  here.

Accessed:  February 25, 2009.  13:30 PST

Support:

Devine T. J., (1994, March) Characteristics of self-employed women in the United States Monthly Labor Review

Brush C. G., (1992). Research on women business owners: Past trends, a new perspective and future directions Entrepreneurship: Theory and Practice

Center for Women’s Business Research

The article references over thirty different publications that contribute to the research. The authors are affiliated with the Educational and Counseling Psychology Department at the University of Albany, a State University of New York.  The article employs the findings from a survey of two-hundred and eight women web entrepreneurs to show that the types of businesses participants owned could be differentiated based on characteristics of the women themselves (e.g: education, domestic status).  C.G. Brush provides psychological explanations for the trends in the entrepreneurial tendencies of women.  T.J. Devine provides his research concerning the average overall status of women who pursue starting businesses.

Audience and Agenda:  The Journal of Business and Psychology offers material designed to advance organizational science and practice. It also welcomes work from other behavioral science disciplines including organizational communication, organizational sociology, and public administration.  The journal is published by Springer, which is the world’s second-largest publisher of journals in the STM (Science, Technology, Medicine) sector.  Derk Haank is the CEO.  According to quantcast.com, springer.com is visited by an average of 60,000 visitors monthly.

Usefulness: The article offers hard data concerning the tendencies women entrepreneurs face when starting businesses.  Surveys suggest that women tend to own smaller businesses, largely retail and service businesses, with a small number of employees.  Women entrepreneurs also report more difficulties with obtaining financing for their businesses at start-up as compared to men.  This is direct evidence that the government should consider providing some form of advantage to women who wish to start a business but do not have the required capital.  The article shows that women conduct business with different motivations than men, using the internet primarily to allow themselves more flexible work hours.  The research into women using the internet to start businesses is lacking so far.  However, the research that has been done indicates biological differences between men and women as the reason for their tendencies toward certain occupations.

Works Cited:

http://www.springerlink.com/content/7124554340p11874/

http://www.nfwbo.org/

http://www.springer.com/psychology/community+&+environmental+psychology/journal/10869

http://www.springer-sbm.de/index.php?id=164&L=0

http://www.quantcast.com/springer.com

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  1. [...] Characteristics of Women Web Entrepreneurs [...]

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